Table 4: The percentage of consumers surveyed who would purchase these particular food categories if certified organic.

Category Percentage of Consumers Who Would Prefer Organic for Various Food Categories
Fruit, Vegetable, Juices 83.5%
Dairy Products 49.5%
Meats (Poultry, Beef, etc.) 25.8%
Cereals and Rice 17.5%
Fish 16.5%
Bread, Pasta, Flour 12.4%
Herbs and Spices 12.4%
Tea and Coffee 10.3%